• Marketing & Communications
  • Zoetermeer
  • Senior
  • HBO


  • A gross monthly salary of a minimum of € 3900 and a maximum of € 5436 depending on your work experience
  • A supplement of 10.5% of your gross monthly salary (including 8% vacation pay)
  • A 37-hour workweek


As a Copywriter at KPN Business, you are the language artist who informs and inspires our clients with (long & short) copy, both online and offline. You are responsible for creating persuasive, inspiring, and error-free texts for various touchpoints, including websites, newsletters, blogs, brochures, and more. Your language sense and creativity are essential for translating the tone-of-voice of KPN towards our (potential) customers.


Your role as Copywriter


  • Generating and crafting compelling copy for various marketing and communication materials.
  • Translating complex information into understandable and engaging texts for different target audiences.
  • Collaborating with the team, designers, and marketers to create effective campaigns or to provide a seamless continuation of existing (ATL) campaigns.
  • Ensuring consistency in communication and tone-of-voice across all channels (online and offline) and campaigns.
  • Editing and proofreading texts to ensure flawless and professional copy.
  • Staying informed about trends and developments in the market and content marketing.


More about your position

This is your team


The Market Development department offers you an inspiring work environment with plenty of room for innovative ideas, creativity, and feedback. It's a challenging, educational, and energetic job within a team of 27 colleagues. We value connections with each other and encourage you to maintain contact with colleagues in other roles. Together, we are strong! You'll be the linchpin between various teams. Your own team, 'Customer Success', consists of 17 colleagues including enthusiastic content managers, a CRO specialist, UX designers, and online marketers. We value connections with each other and encourage you to maintain contact with colleagues in other roles as well.


All benefits

What will you bring us?


At KPN Business, we are seeking specific skills for the role of Copywriter. Are you creative and enjoy coming up with original and commercial content? We need someone who can write texts that truly resonate with people. Mistakes in texts immediately catch your eye because accuracy is important to you. Collaborating with different teams is part of the job. Can you plan well and perform under pressure? Tight deadlines are normal for us. We also see feedback as opportunities for growth. And above all, you are enthusiastic about communication and can embody our brand identity.


To be successful in this role, you should have:

  • Demonstrable experience as a copywriter in both online and offline environments (long & short copy).
  • A portfolio showcasing convincing examples of your creative copywriting skills.
  • Excellent command of the Dutch language and fluent writing ability.
  • Creative thinking skills and the ability to write out-of-the-box.
  • Experience working in a marketing agency or advertising environment is a plus.
  • You are fluent in both spoken and written Dutch.


If you don't meet all the criteria, we still warmly invite you to apply.


All requirements

What will you get from us


Of course, as an employer, we also have a lot to offer you. Here's what you'll get from us:

  • A gross monthly salary ranging from at least € 3786,- to a maximum of € 5277,- depending on your work experience based on 37 hours per week.
  • Choice of working hours up to 40 hours per week, potentially increasing your gross salary by up to 8.5%.
  • A 10.5% allowance of your gross monthly salary (including 8% holiday pay).
  • A variable bonus scheme of 7% corresponding to grade 10.
  • Annual individual and collective increases in line with our Collective Labour Agreement (CAO).
  • Excellent opportunities for career advancement and training, with a personal training budget of € 1500,-. In fact, we expect you to continue developing yourself!
  • A good work-life balance (such as 2 days in the office, 3 days at home, transition leave, the option to swap holidays for those of your religious or cultural preference).
  • A home office setup workshop to optimize your home workspace, including a mobile phone and laptop.
  • 50% discount on KPN products and services, such as KPN internet.
  • A commuting allowance for travel to and from work: including our bicycle allowance of € 0.40 per kilometer, or € 0.23 per kilometer, or full reimbursement for second-class public transport. Additionally, you'll receive a monthly internet allowance of € 10,- and a home office allowance of € 2.35 per day.
  • Excellent pension benefits: a total contribution of 23% of your pensionable salary, with KPN contributing 16% and you contributing 7%.


Our belief in technology is strong. It becomes even more powerful when combined with human interaction, which is why we would love to meet you in person! Interested in learning more? Get in touch with our recruiter, Vikash Ramrekha, at 06-20 87 38 17 or


All benefits

What happens after you apply?


You apply

Is this job opening your dream job? Thank you for applying. We will receive your application and contact you soon.


Phone call

We'd like to get to know you better. We'll schedule an initial meeting. One of our recruiters will contact you by phone.


Second interview

Both sides still satisfied? Then a second interview will be scheduled.


Welcome to the team

Welcome to KPN. Today starts your induction program.

Interested? Send us your application!

Apply through the form

Vikash Ramrekha

Can I help you?

Vikash Ramrekha

Recruiter marketing & communicatie

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